Blog

Key takeaways from ITR Global Transfer Pricing Forum 2023

The ITR Global Transfer Pricing Forum 2023 provided great insights and expertise in the field of transfer pricing. Dive into the key takeaways in our blog!

Blog

Key takeaways from ITR Global Transfer Pricing Forum 2023

The ITR Global Transfer Pricing Forum 2023 provided great insights and expertise in the field of transfer pricing. Dive into the key takeaways in our blog!

Blog

Key takeaways from ITR Global Transfer Pricing Forum 2023

The ITR Global Transfer Pricing Forum 2023 provided great insights and expertise in the field of transfer pricing. Dive into the key takeaways in our blog!

Blog

Key takeaways from ITR Global Transfer Pricing Forum 2023

The ITR Global Transfer Pricing Forum 2023 provided great insights and expertise in the field of transfer pricing. Dive into the key takeaways in our blog!

Blog

Key takeaways from ITR Global Transfer Pricing Forum 2023

The ITR Global Transfer Pricing Forum 2023 provided great insights and expertise in the field of transfer pricing. Dive into the key takeaways in our blog!

Why you should download

Why you should watch

Key takeaways from ITR Global Transfer Pricing Forum 2023

25.10.2023
The ITR Global Transfer Pricing Forum 2023 provided great insights and expertise in the field of transfer pricing. Dive into the key takeaways in our blog!

The ITR Global Transfer Pricing Forum 2023, held in London from September 26 to 27, offered a wealth of insights into the dynamic world of transfer pricing. Among the numerous topics discussed, three key themes stood out, highlighting the challenges and opportunities businesses face in this ever-evolving landscape.

1. Complexities of Pillar One and Pillar Two

The conference commenced with a deep dive into the complexities of Pillar One and Pillar Two. It was evident that the introduction of a global minimum tax, along with the new approach to digital presence taxation, may create considerable challenges and uncertainties for multinational enterprises (as well as tax administrations). Understanding the implications of the Pillars is vital for businesses looking to adapt and navigate the complexities of international taxation. It’s also crucial for tax administrations to preserve their tax bases in the new world.

The conference provided valuable insights into the future of Amount B and Pillar One. This specific aspect aims to define a fixed return for baseline marketing and distribution functions, presenting significant implications for businesses' international tax strategies. Pillar Two, addressing the concept of global minimum taxation, also drew significant attention. The future implications of these initiatives, along with changes in the EU, provoked interesting debates and discussions around the topic.

 

2. Use of technology and digitalization of transfer pricing processes

The role of technology in transfer pricing took a prominent position during the conference. Transfer pricing professionals emphasized the significance of technology as a game-changer in this field, especially because many tax administrations are ahead in the game. Additionally, Aibidia's CEO and Founder, Hannu-Tapani Leppänen, provided inspirational insights during a panel discussion on ensuring tax compliance through operational transfer pricing, highlighting the role of data and digitalization. He emphasized how the adoption of advanced tools and automation can streamline transfer pricing processes. These technologies not only enhance efficiency but also reduce the risk of human errors in transfer pricing calculations and documentation.

Hannu-Tapani Leppänen, Aibidia's CEO and Founder, joined the panel discussion on ITR conference


A key theme that emerged was the digitalization of transfer pricing processes. Traditional, manual processes using email, Excel and Word are evolving towards digital solutions. This transition empowers businesses to centralize their data, enhance data organization, and streamline documentation efforts, reducing the risk of errors and ensuring compliance with global regulations. As the international tax landscape continues to evolve, businesses are increasingly embracing digitalization to stay compliant and competitive.

3. Regional update, especially Brazil's new regulations

Understanding regional variations in transfer pricing regulations emerged as another vital discussion point. The panelists provided comprehensive regional updates, and one of the standout regions discussed was Brazil. As Brazil is moving towards the OECD standard with its new transfer pricing regulations, significant implications are expected for businesses operating in the country. Staying informed about regional variations is essential for compliance and effective transfer pricing strategy implementation.

Conclusion

The ITR Global Transfer Pricing Forum 2023 provided a wealth of insights and expertise in the field of transfer pricing. The complexities of Pillar One and Pillar Two, the transformative role of technology, and the importance of regional updates were central to the discussions. In this ever-changing landscape, businesses need to stay informed and adapt to evolving international tax frameworks.

To help you navigate these changes effectively, watch our webinar on Pillar Two regulation. This session will shed light on Pillar Two, including the Transitional CbCR Safe Harbour test, and introduce Aibidia's innovative Pillar Two Solution tailored to benefit your business.

You can watch the full webinar here.

Meet the authors

Author
Maija Arimo
Customer Success Manager

Maija works as a Customer Success Manager at Aibidia. Maija has worked on complex transfer pricing projects that involve the conversion of documentation into digital format, advanced functional analysis and digitalization of transfer pricing methodology. Maija has specialized in tax technology and recently finished her Master’s thesis on the topic “Data-Driven Documentation and the Use of Technology in Transfer Pricing: The Emergence of Digital Transfer Pricing”. As a young transfer pricing professional she wants to transform the world of transfer pricing into a highly digitalized field of value-adding business activities.

Transform your approach to transfer pricing now

Cancel anytime. Backed by TP experts.
7-day free trial
Set up instantly
Up-to-date, accurate answers
REPORTS

Key takeaways from ITR Global Transfer Pricing Forum 2023

The ITR Global Transfer Pricing Forum 2023 provided great insights and expertise in the field of transfer pricing. Dive into the key takeaways in our blog!

Hereʼs Why You Should Get the Report

0

See how peers are adapting to global change

Understand how 140+ MNEs and advisory firms are responding to shifting regulations, heightened audit scrutiny, and technology-driven change, and where your approach stands in comparison.

0

Learn how others are driving compliance

Explore the approaches to resourcing, data management, and operational transfer pricing that teams are using to tackle growing workloads.

0

Identify emerging trends shaping the profession

Gain insight into how AI, automation, and operating models are redefining transfer pricing, so you can plan for the skills, tools, and processes youʼll need next.

Insights

What youʼll learn inside the Aibidia report 2025

The rising cost of tax scrutiny
01

The rising cost of tax scrutiny

Heightened tax authority demands are driving up the time and money TP teams spend on audits. Companies with stronger documentation processes, centralised data, and proactive OTP practices are better positioned to contain both costs and risk.

02

The state of OTP maturity

Only 35% of companies have a well-defined OTP process, while 24% have none at all. Barriers to OTP maturity include poor data access, complex business models, and limited coordination between tax, finance, and IT.

03

The importance of structured data

With 72% of companies in fragmented data environments, the report shows how centralised data helps TP teams insource more processes, ensure consistent compliance, and handle audits more efficiently.

04

Technology and AI adoption in practice

42% of MNEs are investing in specialist software, reducing reliance on traditional tools. AI interest is steady rather than explosive, hinting that TP teams need clean, structured data before advanced analytics can add value.

Download the report

Submit the form below to access your report.

By submitting this form, I confirm that I have read the Privacy Policy and agree to the processing of my personal data by Aibidia for the stated purposes.
Thank you! The report will be sent to your inbox.

Expert insights

Structured, reliable data is essential for executing a consistent, defensible transfer pricing strategy. Common barriers to structured data include siloed legacy source systems, unclear data ownership, and inconsistent definitions across entities and functions.

Prasad Parwidala
Head of Professional Services, Aibidia
Read the case study

We see significant variation in OTP maturity across companies. In many cases, if existing processes appear to work, there’s less motivation to change. However, where we see this changing, is within MNEs that have faced increased scrutiny or operate with more complex structures.

Pia Honkala
Global Commercial Head - Operational Transfer Pricing, Aibidia
Read the case study

While there are many challenges in accessing the right data for TP calculations and analysis, one of the most significant barriers to OTP adoption can be the misalignment of KPIs between Finance and Tax teams.

Marlon Manto
Director, Transfer Pricing Advisory, Aibidia
Read the case study

We’re seeing practical AI adoption in areas such as navigating country-specific documentation requirements, researching transfer pricing methods, comparing jurisdictional rules, and tracking global compliance timelines.

Maria Helander
VP Product, Aibidia
Read the case study