Webinars

[Ended] See how Aibidia OTPM automates transfer pricing

Join us for a 30-minute session to learn how automating Operational Transfer Pricing helps you stay proactive and gain vital visibility into global profit allocation.

Webinars

[Ended] See how Aibidia OTPM automates transfer pricing

Join us for a 30-minute session to learn how automating Operational Transfer Pricing helps you stay proactive and gain vital visibility into global profit allocation.

Webinars

[Ended] See how Aibidia OTPM automates transfer pricing

Join us for a 30-minute session to learn how automating Operational Transfer Pricing helps you stay proactive and gain vital visibility into global profit allocation.

Webinars

[Ended] See how Aibidia OTPM automates transfer pricing

Join us for a 30-minute session to learn how automating Operational Transfer Pricing helps you stay proactive and gain vital visibility into global profit allocation.

Speaker
Sami Koivu
Global Account Executive at Aibidia

Sami Koivu works as a Global Account Executive at Aibidia helping MNEs to automate both compliance and operational transfer pricing processes within Aibidia's End-to-End transfer pricing platform.

Speaker
Pia Honkala
Co-Head of OTP Product at Aibidia

Pia Honkala is an innovative and inspiring leader in the field of transfer pricing, currently serving as the Co-Head of Operational Transfer Pricing Product at Aibidia.

Webinars

[Ended] See how Aibidia OTPM automates transfer pricing

Join us for a 30-minute session to learn how automating Operational Transfer Pricing helps you stay proactive and gain vital visibility into global profit allocation.

Why you should download

Why you should watch

[Ended] See how Aibidia OTPM automates transfer pricing

1.10.2024
Join us for a 30-minute session to learn how automating Operational Transfer Pricing helps you stay proactive and gain vital visibility into global profit allocation.

See in practice how Aibidia OTPM can help you:

  • Automate OTP from P&L segmentation to compliance, eliminating manual tasks
  • Get on-time insights to adjust pricing strategies, manage global profit allocation, and optimize ETR
  • Prove compliance to tax authorities with audit trails
  • Solve your data challenges with tech designed for SAP, ERP, and consolidation systems
  • Collaborate with other departments via a single source of truth
  • See in action a self-service solution built for scalability

Plus, explore our newest features:

  • Royalty calculations
  • Multi-level segmentation with analytics & dashboards
  • Transaction monitoring

The session wraps up with a live Q&A where you get the chance to talk to the Aibidia team. Secure your spot now!

Date: Monday, September 29, 2025

Time: 2 PM (CEST) | 8 AM (EDT)

Meet the authors

Speaker
Sami Koivu
Global Account Executive at Aibidia

Sami Koivu works as a Global Account Executive at Aibidia helping MNEs to automate both compliance and operational transfer pricing processes within Aibidia's End-to-End transfer pricing platform.

Speaker
Pia Honkala
Co-Head of OTP Product at Aibidia

Pia Honkala has been working in taxation and transfer pricing for almost 15 years. She began her career in 2010 at PwC as a transfer pricing consultant. From 2013 to 2020, Pia took on an in-house role, heading the transfer pricing department, where she was responsible for everything related to transfer pricing across 60+ jurisdictions. Pia joined Aibidia in 2020 to lead OTP custom projects and oversee the Professional Services team. Since the beginning of this year, she has moved to the product side, where she now co-heads Aibidia OTP product development. Pia holds a master's degree in Economics from Aalto University in Helsinki, Finland.

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REPORTS

[Ended] See how Aibidia OTPM automates transfer pricing

Join us for a 30-minute session to learn how automating Operational Transfer Pricing helps you stay proactive and gain vital visibility into global profit allocation.

Hereʼs Why You Should Get the Report

0

See how peers are adapting to global change

Understand how 140+ MNEs and advisory firms are responding to shifting regulations, heightened audit scrutiny, and technology-driven change, and where your approach stands in comparison.

0

Learn how others are driving compliance

Explore the approaches to resourcing, data management, and operational transfer pricing that teams are using to tackle growing workloads.

0

Identify emerging trends shaping the profession

Gain insight into how AI, automation, and operating models are redefining transfer pricing, so you can plan for the skills, tools, and processes youʼll need next.

Insights

What youʼll learn inside the Aibidia report 2025

The rising cost of tax scrutiny
01

The rising cost of tax scrutiny

Heightened tax authority demands are driving up the time and money TP teams spend on audits. Companies with stronger documentation processes, centralised data, and proactive OTP practices are better positioned to contain both costs and risk.

02

The state of OTP maturity

Only 35% of companies have a well-defined OTP process, while 24% have none at all. Barriers to OTP maturity include poor data access, complex business models, and limited coordination between tax, finance, and IT.

03

The importance of structured data

With 72% of companies in fragmented data environments, the report shows how centralised data helps TP teams insource more processes, ensure consistent compliance, and handle audits more efficiently.

04

Technology and AI adoption in practice

42% of MNEs are investing in specialist software, reducing reliance on traditional tools. AI interest is steady rather than explosive, hinting that TP teams need clean, structured data before advanced analytics can add value.

Download the report

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Expert insights

Structured, reliable data is essential for executing a consistent, defensible transfer pricing strategy. Common barriers to structured data include siloed legacy source systems, unclear data ownership, and inconsistent definitions across entities and functions.

Prasad Parwidala
Head of Professional Services, Aibidia
Read the case study

We see significant variation in OTP maturity across companies. In many cases, if existing processes appear to work, there’s less motivation to change. However, where we see this changing, is within MNEs that have faced increased scrutiny or operate with more complex structures.

Pia Honkala
Global Commercial Head - Operational Transfer Pricing, Aibidia
Read the case study

While there are many challenges in accessing the right data for TP calculations and analysis, one of the most significant barriers to OTP adoption can be the misalignment of KPIs between Finance and Tax teams.

Marlon Manto
Director, Transfer Pricing Advisory, Aibidia
Read the case study

We’re seeing practical AI adoption in areas such as navigating country-specific documentation requirements, researching transfer pricing methods, comparing jurisdictional rules, and tracking global compliance timelines.

Maria Helander
VP Product, Aibidia
Read the case study